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In 2016 I took the leap to set up a business. After struggling for 2 years I learnt many lessons from some of the best in the industry, I hope to share that knowledge to those who need it.
FOLLOW THE JOURNEY
OF THE MONTH
Blue Ocean Strategy - W Chan Kim & Renne Mauborgne
This is a great book and changes your perspective away from making incremental changes on your competitors and having a race to the bottom for price. Instead create a new strategy away from your competitors and creating an ocean gap between you both.
"Go where the profits are and your competition isn't"